Part Time Evil worked with NIH-funded Health Behavior Solutions to design and develop an 8-week smoking cessation program aimed at the Latino community. Our goal was to simultaneously improve mental health and smoking habits by targeting the relationship between smoking and and anxiety sensitivity.
In this app, the user completes 8 narrated content modules over 8 weeks, setting goals and completing activities along the way.
Our testing found that users sought a fitness-like app that provided a sense of tangible progress.
Team: Elwin Lee - Unity Developer, April Nunez, Perla Perez - Project Managers, Chen Zhang - Studio Manager.
While the prepwork was done in English, I, along with other Spanish-speaking members of the team, made sure the design would lend itself to Spanish localization, as the final implementation would require Spanish text and narration.
The home screen was designed to keep the purpose of the app front and center.
- Call to action: The user is prompted to start the next lesson.
- Swipeable pages featured motivational elements:
Page 1: A user-uploaded photo. This photo was selected by the user from their camera roll during onboarding, and they were encouraged to select a photo that best represented why they wanted to quit smoking.
Page 2: A daily motivational quote that updated each day of the program.
Page 3: Quantifiable metrics demonstrating gains from not smoking, i.e. money and lifetime saved per cigarette not smoked (based on average entered in by user during onboarding)
Page 4: Graph showing anxiety sensitivity levels over the course of the program based on user input after each lesson.
Users were expected to hold themselves accountable by logging any cigarettes smoked during the program, and then rating their emotional status. Tapping the “Log a cigarette” tab on the bottom would slide this card up:
Each Lesson was broken down into three parts: Lesson, Activity, & Review.
The Lesson would be a short lecture on a given topic, with interspersed interactive questions. The user would then move onto a simple physical activity designed to calm anxiety, and once completed, the user would reflect on their sense of anxiety and rate it on a scale of 1-10.
Excerpt of the first lesson, Lesson 1.1:
Callouts of interactable segments in a Lesson 2:
Screenshots from Spanish localization. From left to right: Onboarding card, Lesson 3.1 screenshot, post-activity rating, Journal tab, Activities tab, Trophies tab.
Users could earn badges by completing tasks or reaching milestones:
App flow:
Design references for dev team:
Asset library for dev team:
Early exploratory designs:
View the Figma project